Digital accessibility makes our society more inclusive.

“Enter Fable, an online platform where digital teams can engage people with disabilities in research and on-demand user testing… Companies have used Fable to make voting, banking, learning and shopping more accessible.”
– Forbes.com, 2020

Illustration: iMac with Fable platform opened on it, video and notes
Illustration: iMac with Fable platform opened on it, video and notes

Digital accessibility makes our society more inclusive.

“Enter Fable, an online platform where digital teams can engage people with disabilities in research and on-demand user testing… Companies have used Fable to make voting, banking, learning and shopping more accessible.”
– Forbes.com, 2020

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The values we live and work by

To lead, listen first

Amplify voices that are less often heard and create space for those voices to grow. The quality of an idea doesn’t correlate with the loudness of someone’s voice.

The brain is a muscle

If you are going to do something, do it well. Practice often and rest when needed. Give your mind what it needs to thrive.

Unlearn to learn

What did we learn growing up, and what do we need to unlearn? It’s essential to understanding our personal bias and position so that we can grow.

Scalability and impact

Fable is a social enterprise. At Fable, we believe business is a powerful instrument for change. Fable strives to have massive impact on the workforce participation rates of people with disabilities, especially in the tech sector. To do this, we must make money and invest that money in growth. We are driven by scale and impact.

Inclusion drives innovation

Inclusive Design considers the full range of human diversity with respect to ability, language, culture, gender, age, and other forms of human difference. It challenges the status quo and helps to build products that are more functional, adaptive and customizable.

By recognizing the unique qualifications of each person, adopting inclusive process (such as co-design), it’s possible to have a broad and complex impact on societal systems.

Dimensions of Inclusive Design

A visualization highlighting how people are a spectrum, and design often only works for those closest to the 'average', but many find design difficult and many face barriers due to design decisions
A visualization highlighting how people are a spectrum, and design often only works for those closest to the 'average', but many find design difficult and many face barriers due to design decisions

Inclusion drives innovation

Inclusive Design considers the full range of human diversity with respect to ability, language, culture, gender, age, and other forms of human difference. It challenges the status quo and helps to build products that are more functional, adaptive and customizable.

By recognizing the unique qualifications of each person, adopting inclusive process (such as co-design), it’s possible to have a broad and complex impact on societal systems.

Dimensions of Inclusive Design

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